{"title":"The Brighten Collection","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eDiscover our bestselling range of brightening skincare products for sensitive skin. Powered by a stellar lineup of potent organic ingredients including Rosehip, stabilised Vitamin C and Kukui Oil, these radiance-restoring heroes will get your skin glowing again.\u003c\/p\u003e","products":[{"product_id":"rosehip-bioregenerate-oil","title":"Rosehip Bioregenerate™ Face Oil","description":"\u003cb\u003eTHE OVERNIGHT REJUVENATOR.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nThis fast-working Rosehip face oil deeply nourishes and is proven to lock in moisture to soften, smooth and brighten – resulting in healthier, glowing skin. No wonder it’s sold millions and racked up thousands of five-star reviews.\n\u003cbr\u003e\u003cbr\u003e\nA proven multitasker, Rosehip Oil’s #1 skin benefit is that it's highly regenerative. And we use the whole fruit to make the most of every last drop. Think of it as the ultimate topical skin supplement – packed with antioxidants including Vitamins A and E to keep your cells in good working order, with visible results.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311379399035,"sku":"PAI-1010","price":34.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/5060139722117_1_2025_AWARDS_1.jpg?v=1764333926"},{"product_id":"light-work-rosehip-cleansing-oil","title":"Light Work™ Cleansing Oil","description":"\u003cb\u003eTOUGH ON MAKE-UP, KIND ON SKIN.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nOur 100% natural cleansing oil is clinically proven for sensitive skin, and melts away impurities and eye make-up with ease – no rubbing, no stinging, no problem. It’s that freshly washed sheets feeling, for your face.\n\u003cbr\u003e\u003cbr\u003e\nHere’s how it works. Simply put, oil clings to oil, which is pretty helpful when tackling waterproof make-up, sunscreen and daily dirt. Oil cleansers attach themselves to excess sebum and the oils in your make-up to lift them off the skin. Allowing either to build up can cause acne, so making sure you remove them properly is essential in preventing blemishes.\nAdd water into the mix and our soothing face cleansing oil emulsifies, then washes away – taking the day’s dirt with it. Powered by expertly-extracted Rosehip Oil, our sting-free formula leaves skin feeling soft, nourished and radiant.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311319007611,"sku":"PAI-1085","price":34.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/5060139726740_1_2025_AWARDS.jpg?v=1764333794"},{"product_id":"vitamin-c-booster","title":"Stabilised Vitamin C 20% Brightening Booster","description":"\u003cb\u003eA FORCE OF NATURE TO BRIGHTEN DULL SKIN.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nSupercharge your skincare with this all-natural booster, a highly concentrated dose of Vitamin C designed for sensitive skin. This potent antioxidant is known for its unrivalled brightening benefits, showing dull skin the door and evening out skin tone - and our oil formula means it’ll deliver the goods without any irritation.\n\u003cbr\u003e\u003cbr\u003e\nUsing Vitamin C from corn, we’ve created a stabilised oil formula with one of the highest concentrations on the market so you get the best of every drop. Mix it with your existing skincare to step up your routine, or use neat for extra oomph. Your skin, your call. \n\u003cbr\u003e\u003cbr\u003e\nThis booster is fragrance-free and patch tested to be suitable for all skin types, even sensitive.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311319335291,"sku":"LAB-036","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/products\/Vitamin_C_Booster.jpg?v=1666346490"},{"product_id":"rosehip-bioregenerate-oil-travel","title":"Rosehip Bioregenerate™ Face Oil Mini","description":"\u003cb\u003eTHE OVERNIGHT REJUVENATOR.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nThis fast-working Rosehip face oil deeply nourishes and is proven to lock in moisture to soften, smooth and brighten – resulting in healthier, glowing skin. No wonder it’s sold millions and racked up thousands of five-star reviews.\n\u003cbr\u003e\u003cbr\u003e\nA proven multitasker, Rosehip Oil’s #1 skin benefit is that it's highly regenerative. And we use the whole fruit to make the most of every last drop. Think of it as the ultimate topical skin supplement – packed with antioxidants including Vitamins A and E to keep your cells in good working order, with visible results.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311320711547,"sku":"PAI-3013","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/5060139724906_1_2025_AWARDS_1.jpg?v=1764333946"},{"product_id":"light-work-rosehip-cleansing-oil-travel","title":"Light Work™ Cleansing Oil Mini","description":"\u003cb\u003eTOUGH ON MAKE-UP, KIND ON SKIN.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nOur 100% natural cleansing oil is clinically proven for sensitive skin, and melts away impurities and eye make-up with ease – no rubbing, no stinging, no problem. It’s that freshly washed sheets feeling, for your face.\n\u003cbr\u003e\u003cbr\u003e\nHere’s how it works. Simply put, oil clings to oil, which is pretty helpful when tackling waterproof make-up, sunscreen and daily dirt. Oil cleansers attach themselves to excess sebum and the oils in your make-up to lift them off the skin. Allowing either to build up can cause acne, so making sure you remove them properly is essential in preventing blemishes.\nAdd water into the mix and our soothing face cleansing oil emulsifies, then washes away – taking the day’s dirt with it. Powered by expertly-extracted Rosehip Oil, our sting-free formula leaves skin feeling soft, nourished and radiant.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311321006459,"sku":"PAI-3014","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/5060139725378_1_2025_AWARDS.jpg?v=1764333838"},{"product_id":"vitamin-c-face-cream","title":"C-2 Believe™ Moisturiser","description":"\u003cp\u003e\u003cb\u003eBRIGHTNESS WITHOUT TIGHTNESS.\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eA silky Vitamin C face cream for brighter skin without the irritation. This fast-absorbing moisturiser is proven to deliver a healthy-looking glow* – and this time, sensitive skin needn’t miss out. Our stabilised formula blends the ultimate radiance-boosting antioxidant with upcycled Bilberry extract for essential skin repair. Highly potent, yet kind to skin. Because no one should be denied nature’s best-performing actives.\u003cbr\u003e\u003cbr\u003eHow did we do it? Vitamin C is a skincare essential – but it’s also an unstable one. Ascorbic Acid, the most common form, needs a lot of help to be effective. That means overly complicated formulas with a high risk of irritation, not to mention poor results.\u003cbr\u003e\u003cbr\u003eWe use a natural, oil-soluble Vitamin C; a stabilised, slow-releasing form that delivers benefits to the very last drop. It’s complemented by omega-rich Bilberry extract, to soothe the skin while building a strong and healthy skin barrier.\u003cbr\u003e\u003cbr\u003eHydrating Hyaluronic Acid, prebiotic Inulin and skin-softening zero-waste botanicals complete the team, for the formula dull skin has been waiting for. Sustainably sourced, sensitively made.\u003cbr\u003e\u003c\/p\u003e","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311320580475,"sku":"PAI-2015","price":49.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/products\/C-2_Believe_Vitamin_C_Face_Cream_1.jpg?v=1660827640"},{"product_id":"rosehip-radiance-bundle","title":"Rosehip Radiance Bundle","description":"\u003cp\u003e\u003cb\u003eYOUR DULLNESS-DEFYING DUO.\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eTwo Rosehip-powered bestsellers, bundled to save you 20% for a limited time only. \u003cbr\u003e\u003cbr\u003eThat’s our Light Work Cleansing Oil, which gets its name from how quickly and efficiently it removes every scrap of make-up. And our iconic Rosehip Bioregenerate – a pure and potent face oil that’s proven to lock in moisture for radiant results.\u003c\/p\u003e","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311321170299,"sku":"PAI-BB-031","price":56.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/The-Light-Work_Rosehip_Bundle_abc7307c-b547-4dcb-afc5-7f507d8a1897.jpg?v=1704900888"},{"product_id":"fade-forward-dark-spot-serum","title":"Fade Forward™ Serum","description":"\u003cb\u003eON YOUR MARKS.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nGet set. Glow. A game-changing serum that’s proven to reduce the appearance of hyperpigmentation and even out skin tone, with instantly brighter results*. \nUnlike exfoliating acids – which can leave skin vulnerable to irritation – Marine Algae targets the root of discolouration deep in the skin, to fade and protect against dark spots in equal measure. \n\u003cbr\u003e\u003cbr\u003e\nA quick science lesson: you lose control of your pigmentation process as you age. Hello, age spots. But Algae is rich in phlorotannins. These kickstart the production of a protein that keeps melanin in check – fighting off dark spots at their root and helping to keep your skin even-toned long-term.\n\u003cbr\u003e\u003cbr\u003e\nA hyperpigmentation solution for even the most hypervigilant skin.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311320744315,"sku":"PAI-2016","price":59.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/5060139728379__1_51e164df-6018-46b5-af22-cf9e772f7e8f.jpg?v=1744126009"},{"product_id":"british-summer-time-glow","title":"British Summer Time Glow™ SPF 30","description":"\u003cp\u003e\u003cb\u003eSUNSCREEN’S HAD A GLOW-UP.\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eThis innovative hybrid formula blends the final step of skincare with the first step of make-up, for even the most sensitive skin. A non-greasy, fragrance-free mineral sunscreen for face and body, with an all-natural glow built in.\u003cbr\u003e\u003cbr\u003eThe most important skincare step is often skipped because it’s irritating, or leaves a heavy finish that make-up can’t get on with. So we’ve simplified things. With a sensitive sunscreen that feels more like skincare. And looks more like a glow-boosting primer. Don’t just take our word for it. In independent trials*, 83% said skin looks instantly more luminous, while 88% agreed it works well as a smooth, even base.\u003cbr\u003e\u003cbr\u003eHere’s how we did it: non-nano Zinc Oxide and Cotton Extract bring broad spectrum sun protection, physically shielding the skin from UVA and UVB. And ethically-sourced pearlescent pigments deliver immediate glow – for dewy summer skin, all year round.\u003c\/p\u003e","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311321465211,"sku":"PAI-2020","price":34.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/Copy_of_1b.BST_Shadow_97e0405d-6d44-4248-8651-17cf662487a0.jpg?v=1713785354"},{"product_id":"brighten-starter-kit","title":"Brighten Starter Kit","description":"\u003cb\u003eBRIGHTNESS, BOOSTED.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\nIt’s not just dull skin that needs brightening. All skin types will benefit from products formulated to boost radiance, even out skin tone and protect from further damage (thank you, antioxidants). And the gang's all here. The Brighten Starter Kit includes our bestselling Light Work Cleansing Oil, mini Rosehip Bioregenerate oil and Stabilised Vitamin C 20% Booster. Now with 20% off when you buy them as a starter kit.","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55311321137531,"sku":"PAI-BB-025","price":61.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/BrightenStarterKit_1.jpg?v=1744223050"},{"product_id":"rosehip-reset-bundle","title":"Rosehip Reset Bundle","description":"\u003cp\u003e\u003cb\u003eTHE ROSEHIP ROUTINE.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThere’s a reason our Rosehip Oil is a bestseller. Highly regenerative, Rosehip is a superfood that nourishes skin back to health – so why not bring it into every step of your evening routine\u003cbr\u003eWe call this our Rosehip Reset because it’s the trio we recommend to anyone looking to see a difference in their skin, fast. Our hero cleansing oil melts away make-up and SPF to start you off with a clean canvas, while our calming face cream delivers hydration for up to 24 hours. It’s locked in with our cult Rosehip Oil – the ultimate glow-giver for overnight results.\u003c\/p\u003e","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55618746646907,"sku":"PAI-BB-044","price":90.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/Rosehip_Reset-Bundle.jpg?v=1752680341"},{"product_id":"even-brighter-bundle","title":"Even Brighter Bundle","description":"\u003cp\u003e\u003cb\u003eYOUR SKIN’S VITAMIN FIX.\u003c\/b\u003e\u003cbr\u003eVitamin C is one of skincare’s most well-trusted, well-loved actives. Known for its unrivalled antioxidant protection and brightening powers, it’s a skincare must-have – and this kit gives you three ways to get it into your routine. \u003cbr\u003eYou can use our most technologically advanced serum to fade the appearance of dark spots and even out skin tone around the clock. For a hydration hit, our brightening moisturiser will do the trick while delivering radiance too. And finally, our booster gives you the chance to supercharge your existing skincare with a pure and potent Vitamin C – one that’s all natural and clinically proven for sensitive skin.\u003c\/p\u003e","brand":"Pai Skincare","offers":[{"title":"Default Title","offer_id":55618939847035,"sku":"PAI-BB-047","price":108.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1282\/4197\/files\/VITCBUNDLEBLANK.jpg?v=1752679064"}],"url":"https:\/\/www.paiskincare.com\/collections\/brighten-product-collection.oembed","provider":"Pai Skincare UK","version":"1.0","type":"link"}